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CMO Huddlers Discuss Digital Media Spend (LIVE)

February 17, 2023 7:56 AM | Anonymous member (Administrator)

Listen Here | From Renegade Marketers Unite, Episode 332: Digging Into Digital Media Spend

How can B2B CMOs optimize their digital marketing efforts? 

Tune into this insight-packed episode with CMOs Ellina Shinnick of HUB InternationalMika Yamamoto of F5, and Norman Guadagno of Mimecast as they share their approaches to digital spend—what’s worked, what hasn’t, and where they’re focusing when it comes to building brand awareness online. Don’t miss it!

What You’ll Learn  

  • How B2B brands are approaching digital spend 
  • Why attribution is so difficult and what to do about it 
  • Why B2B brands need to invest in awareness

For full show notes and transcripts, visit https://renegade.com/podcasts/ 

CMO Huddles is a DBA of Renegade, LLC. 1397 2nd Ave #177, New York, NY 10021

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