Total search time: Less than 100 days.
Job landed time (from 1st interview to offer): Less than 60 days
Search approach:
- Network Relationship Management: Had spreadsheet of contacts categorized by potential to help
- Narrowed that to a shortlist of 80 targets
- Invested in a career coach
- Optimized resume for AI screening
- Developed personal brand by publishing articles and developing 360-degree marketing blueprint
- Created two websites, one appealing to full-time roles and one to fractional opportunities
Lead source: LinkedIn
- One of top 5 targets was advertising VP of Marketing role on LinkedIn
- Triangulated network: Industry analyst contact connected them to the hiring manager (the CRO)
- It is a far better match with experience, skillset, and passion than previous role
Interview/negotiation process:
- 1 interview with CRO (with 72 hours of outreach)
- 1 lunch interview with President, COO, and CFO
- Brought clear blueprint with best practices
- Proactively presented my 360 GTM framework which aligned with their expectations of a “strategic marketing leader”
- Also presented competitor analyses
- The company knew 3 previous employers well
- They upgraded the role to "CMO"
Lessons learned:
- Offer value rather than ask for help when networking. This Huddler shared expertise in AI and healthcare to engage potential employers.
- Don’t tie your identity solely to your job title. Have a clear vision of ideal employers based on personal passions and values.
- Maintain an abundant mindset — stay positive and visualize desired role
- Attributes success to positioning themselves as a value-added contributor through original content on AI in healthcare (blog posts, podcast appearances, video content)
- How to get a role: A differentiated personal brand and a targeted content strategy aligned with your expertise and target industries.