Marketing leadership · 2025 edition

Top 102 B2B Marketing Influencers of 2025

Changing buying patterns and demands for efficiency and growth continued. The introduction describes generative AI becoming part of marketing infrastructure and the importance of leadership focus and learning cultures.

Leadership themes

• Generative AI became embedded in marketing workflows.
• Effective leaders focused their own time and delegated well.
• Team support and peer conversations remained central.

About this edition

This report combines an introductory editorial, a roster of featured marketers, and individual profiles highlighting their marketing leadership strengths. These themes summarize the introduction; the PDF contains the full profiles.

Edition year: 2025. Published by CMO Huddles.