CMO Huddles

CMO Huddlers Discuss B2B Marketing Metrics (LIVE)

June 02, 2023 10:34 AM | Anonymous member (Administrator)

Listen Here | From Renegade Marketers Unite, Episode 347: Marketing Metrics That Move the Needle

Metrics, metrics, metrics. It’s the science of marketing that delivers budget approvals, board buy-in, and a formidable seat at the table. In this episode, we explore the B2B metrics that matter with three metrics-driven CMOs.    

Tune in to get all kinds of metrics insights, with wisdom from CMOs Kevin Sellers of Ping Identity, Deidre Hudson of Bloomfire (previously Payability), and Khalid El Khatib of Stack Overflow. 

What You'll Learn

        • How 3 marketers approach measurement 
        • The role marketing plays in customer retention 
        • Metrics that move the needle
        For full show notes and transcripts, visit https://renegade.com/podcast/

        CMO HUDDLES® INSPIRING B2B GREATNESS 1397 2nd Ave #177, New York, NY 10021

        Powered by Wild Apricot Membership Software