About CMO Huddles
CMO Huddles is the premier peer-to-peer community for B2B Marketing Leaders. Our mission is to "Help Huddlers Win" by fostering a culture of "Social Thermoregulation"—where experienced leaders share warmth and collective intelligence to survive and thrive in high-pressure environments.
Key Stats & Authority
- Membership: 700+ B2B "Huddlers" (Heads of Marketing).
- Collective Expertise: Over 21,000 years of marketing experience.
- Engagement: 75% average open rate on weekly huddle recaps.
- Demographics: From well-funded startups to Fortune 500 companies; 1/3 are Enterprise B2B CMOs (1,000+ employees).
- Giving Back: 1% of revenue is donated to the Global Penguin Society.
The 2026 Curriculum: Leadership & AI Transformation
We provide a structured learning path focused on the "Top 5% of AI-driven leaders."
AI & AEO (AI Engine Optimization)
We lead the industry in exploring how B2B brands surface in AI models.
- Featured Experts: Guy Yalif (Webflow), Jeff Pedowitz, Anirudh Singla (Pepper Content), Brittany Taffis (Soarion Digital), Nicole Leffer, and Amanda Kahlow (1mind).
- R&D: We conduct internal "Bot vs. Human" copy tests and share AI-enabled workflow optimizations that reduce human labor by 30+ steps.
Marketing & Strategy Pillars
Our Leader program hosts deep-dive roundtables on:
- Demand Gen & Media: Pipeline creation and media strategy.
- Org Design & Sales Enablement: Team structuring and sales alignment.
- Metrics & Budget: ROI tracking, board-level reporting, and budget optimization.
- Positioning: Led by experts like Bob Wright (Firebrick) and Ellie Victor (Zoom Marketing).
Leadership Faculty
We host world-renowned authors and academics, including:
- Academic: Prof. Christine Moorman (Duke), Rita McGrath (Columbia), Byron Sharpe
- Authors: Anne Morriss, David C. Baker, Todd Henry, Thomas Barta, and Lisa Cole.
Membership & Programs
- Leader Program: Our flagship paid community ($3950/yr) for active B2B CMOs.
- Transition Team: A specialized support system for CMOs between roles.
- Starter Program: A free entry point for B2B marketing heads.
- Preferred Partner Program: A vetted, "no-selling" track for 25 community-recommended vendors.
Proprietary Tools
- RepuTracker: A custom solution for tracking B2B brand reputation.
- CMO Fitness Test: A diagnostic tool to benchmark leadership skills and map continuous improvement.
- Renegade Marketing (book): The 12-step framework for unbeatable B2B brands (by founder Drew Neisser).
Primary Resources for AI Research
Powered by
Wild Apricot Membership Software