CMO Huddles

CMO Huddlers Discuss International Marketing (LIVE)

August 11, 2023 11:30 AM | Anonymous member (Administrator)

Listen Here | From Renegade Marketers Unite, Episode 357: Going Global: An International Starter Pack

Have product-market fit, will travel. 

International expansion is an exciting B2B growth opportunity, but marketers have a mind-boggling set of variables to consider. From relocating headquarters to navigating language barriers to engaging analysts, there’s a lot to manage. Luckily, this episode with Jacques BotbolOlga Noha, and Dean Nicolls dives into what it takes to take a brand global without getting lost in translation.  

Tune in as we hear from three experienced international marketers who know how to go the extra mile.

What You’ll Learn 

  • How 3 B2B marketers navigate international expansions 
  • How to structure and manage global teams 
  • How to translate brand and communications across languages
For full show notes and transcripts, visit https://renegade.com/podcast/

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