CMO Huddles

Bonus Huddle: Let's Discuss SEO Blogging, Tools, and Segmentation

July 26, 2024 10:10 AM | Anonymous member (Administrator)

Listen Here | From Renegade Marketers Unite, Episode 407: The New B2B SEO Trifecta: Blogging, Tools, and Segmentation

What’s working today in SEO for B2B SaaS brands?

In this data-packed episode, digital marketing expert Tom Shapiro, CEO of Stratabeat, unveils the answers, drawing from an extensive study of 250 B2B SaaS websites. Prepare to challenge your assumptions and discover actionable strategies that can dramatically improve your search rankings and organic traffic.

Key findings include:

  • Blogging 5-8x per month increases Google top 10 keywords by 47.9%, compared to just 10% for 1-4 posts
  • Websites offering online tools saw a 40.8% boost in top 10 keyword rankings   
  • Original research boosted top 10 keyword rankings by 36% on average
  • Audience segmentation led to a 31.7% increase in Google top 10 rankings, vs. 12.4% for non-segmented sites

Discover why blogging frequency is the low-hanging fruit you can’t afford to ignore, learn how online tools can unexpectedly boost your SEO, and find out why audience segmentation might be your secret weapon. This data-driven deep dive challenges conventional wisdom and provides a roadmap for dominating search results in today’s hyper-competitive landscape. Tune in!

[The B2B SaaS SEO Performance Study is brought to you by Stratabeat and CMO Huddles]

What You’ll Learn

  • Why blogging frequency matters
  • The power of online tools and long-form content   
  • Why audience segmentation works
For full show notes and transcripts, visit https://renegademarketing.com/podcast/

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