THE GEO Guide for B2B CMOs: How to Get Found, Cited, Trusted, and Chosen in AI Search
A practical working guide for B2B CMOs who want to build visibility and trust in AI-generated answers.
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Why Is Fighting AI a Career Risk for B2B Marketers?
Eric Eden argues that fighting AI is becoming a career risk as buyer behavior, capital, and executive expectations move decisively toward AI.
Strategy Is What You Say No To: A No-Bullsh*t Guide for CMOs
Three leaders explain how marketing and communications can align around one story, cadence, and business priorities.
Care Personally, Challenge Directly: Radical Candor for CMO Teams
Kim Scott explains how CMO teams can pair genuine care with direct feedback for clearer decisions.
The AI-Augmented CMO: Architecting Teamwide Adoption
Francois Dufour explains how CMOs can architect teamwide AI fluency, workflows, context, and business impact.
Stop Reporting Vanity Metrics: Build a Marketing Index the C-Suite Trusts
How a Huddler used targeting, networking, AI preparation, and peer support to turn consulting into a VP role.
How Can Enterprise CMOs Move From AI Guardrails To AI Growth?
Enterprise AI governance is necessary, but CMOs need more than avoidance training if they want marketing teams to learn, grow, and compete.
Still Dabbling With GenAI? Turn Experiments Into Business Impact
CMO Huddles launched RepuTracker to help B2B leaders track reputation signals, benchmarks, trends, and recommendations.
Should AI Agents Appear on the Marketing Org Chart?
As AI agents take on real marketing work, CMOs need to rethink workflows, operating models, and accountability before redrawing the org chart.
How Can B2B CMOs Become AI-Empowered Leaders Instead of AI Tool Collectors?
Erica Seidel explains how CMOs can stay focused, prepared, visible, and confident during a long job search.